


Hello, I'm Magnus.
Hello, I'm Magnus.
Sr. Human Interface Designer @Bang & Olufsen | Interaction Architect | Leading Product Vision & Experience
Sr. Human Interface Designer @Bang & Olufsen | Interaction Architect | Leading Product Vision & Experience
Sr. Human Interface Designer
@Bang & Olufsen
I am a designer who strives to create the products of tomorrow. No function is accidental and every detail has a purpose in the products I create. Why put something new into the world, if it is not truly special?
I am a designer who strives to create the products of tomorrow. No function is accidental and every detail has a purpose in the products I create. Why put something new into the world, if it is not truly special?


Beoplay H100
Beoplay H100
As B&O expanded its design and engineering capabilities, H100 marked a pivotal moment as the first wearable product fully designed and engineered in-house. This project left nothing to chance, setting new standards for user experience and product performance.
As B&O expanded its design and engineering capabilities, H100 marked a pivotal moment as the first wearable product fully designed and engineered in-house. This project left nothing to chance, setting new standards for user experience and product performance.


Beo Grace
Beo Grace
Beo Grace builds on the foundation of H100 as our next step in wearables. Fully designed and engineered in-house, it introduces new interactions and behaviors that make listening feel effortless.
Beo Grace builds on the foundation of H100 as our next step in wearables. Fully designed and engineered in-house, it introduces new interactions and behaviors that make listening feel effortless.


Other stuff I have shipped
Other stuff I have shipped
A selection of other projects I’ve helped bring to life. From legacy system design to reimagined classics and focused product updates.
A selection of other projects I’ve helped bring to life. From legacy system design to reimagined classics and focused product updates.
Beoconnect Core
Times. Genres. Spaces. They all come together with Beoconnect Core. Breathe new life into your legacy B&O collection with effortless integration and wireless streaming.
Beoconnect Core
Defined what the system should be capable of and designed it to integrate seamlessly with both new and legacy B&O products. Built with overhead for future features, ensuring long-term flexibility.
Beogram 4000c Recreated
Researched B&O’s legacy in depth, interviewing former employees to uncover insights from the original Beogram. Co-created the concept and found ways to improve performance. The success started the B&O Recreated Classics initiative.
Beosound A1 3rd gen
Updated a proven product. Addressed the most common frustrations. All while preserving the existing platform and having limited software resources.
Beosystem 72-22 Recreated
Building on the success of Beogram 4000c, I designed the complete music system with bespoke Beolab 18 speakers, an integrated magnetic wireless charger, and a wooden cabinet that doubles as the packaging for the turntable.
Beoconnect Core
Times. Genres. Spaces. They all come together with Beoconnect Core. Breathe new life into your legacy B&O collection with effortless integration and wireless streaming.
Beoconnect Core
Defined what the system should be capable of and designed it to integrate seamlessly with both new and legacy B&O products. Built with overhead for future features, ensuring long-term flexibility.
Beogram 4000c Recreated
Researched B&O’s legacy in depth, interviewing former employees to uncover insights from the original Beogram. Co-created the concept and found ways to improve performance. The success started the B&O Recreated Classics initiative.
Beosound A1 3rd gen
Updated a proven product. Addressed the most common frustrations. All while preserving the existing platform and having limited software resources.
Beosystem 72-22 Recreated
Building on the success of Beogram 4000c, I designed the complete music system with bespoke Beolab 18 speakers, an integrated magnetic wireless charger, and a wooden cabinet that doubles as the packaging for the turntable.
Beoconnect Core
Defined what the system should be capable of and designed it to integrate seamlessly with both new and legacy B&O products. Built with overhead for future features, ensuring long-term flexibility.
Beogram 4000c Recreated
Researched B&O’s legacy in depth, interviewing former employees to uncover insights from the original Beogram. Co-created the concept and found ways to improve performance. The success started the B&O Recreated Classics initiative.
Beosystem 72-22 Recreated
Building on the success of Beogram 4000c, I designed the complete music system with bespoke Beolab 18 speakers, an integrated magnetic wireless charger, and a wooden cabinet that doubles as the packaging for the turntable.
Beosound A1 3rd gen
Updated a proven product. Addressed the most common frustrations. All while preserving the existing platform and having limited software resources.
Beoconnect Core
Defined what the system should be capable of and designed it to integrate seamlessly with both new and legacy B&O products. Built with overhead for future features, ensuring long-term flexibility.
Beogram 4000c Recreated
Researched B&O’s legacy in depth, interviewing former employees to uncover insights from the original Beogram. Co-created the concept and found ways to improve performance. The success started the B&O Recreated Classics initiative.
Beosystem 72-22 Recreated
Building on the success of Beogram 4000c, I designed the complete music system with bespoke Beolab 18 speakers, an integrated magnetic wireless charger, and a wooden cabinet that doubles as the packaging for the turntable.
Beosound A1 3rd gen
Updated a proven product. Addressed the most common frustrations. All while preserving the existing platform and having limited software resources.


